Pratibha Dabholkar
Education:
1991-Georgia State University, Ph.D.
Marketing and Logistics
Research focus: Services marketing, Internet marketing, Consumer Behavior
Telephone: 865.974.1656
E-mail: pratibha@utk.edu
Dr. Pratibha A. Dabholkar (Ph.D. Georgia State University, 1991) is Associate Professor of Marketing and past Director of the Marketing Ph.D. program at the University of Tennessee. Her research interests include technology in service delivery, Internet marketing, attitude, choice, and means-end models, service quality, customer satisfaction, and customer retention. Her teaching interests center on services marketing and research methodology. She has pioneered the area of technology in services marketing since 1990 and has conducted international seminars on this topic at Deakin University (Australia), Maastricht University (Netherlands), University of Amsterdam (Netherlands), Karlstad University (Sweden) and Lund University (Sweden). Dr. Dabholkar’s research is published in the Journal of Consumer Research, Journal of the Academy of Marketing Science, Journal of Retailing, International Journal of Research in Marketing, Psychology and Marketing, Journal of Business Research, Journal of Business Logistics, International Journal of Service Industry Management, The Service Industries Journal, Journal of Consumer Satisfaction, Dissatisfaction, and Complaining Behavior, Journal of Marketing Theory and Practice, several other journal and handbooks, and numerous conference proceedings.
Dr. Dabholkar is a member of the Editorial Review Boards for the Journal of Business Research, International Journal of Service Industry Management, The Service Industries Journal, Journal of Consumer Satisfaction, Dissatisfaction, and Complaining Behavior, Journal of Service Research and Journal of Marketing Theory and Practice, and past Editorial Review Board member for the Journal of Marketing, Journal of the Academy of Marketing Science, and Journal of Business and Industrial Marketing. She has received awards for several of her papers as well as her dissertation, and the 1997-1999 Alma and Hal Reagan College Scholar Award at the University of Tennessee "in recognition of an outstanding contribution to the scholarly climate of the College." For more information about Dr. Dabholkar’s work and projects, go to http://www.love-and-learning.info.

